Islamic School Education Service Marketing Strategy

The strategy and tactics of cases in marketing education

To what degree have you considered your use of cases within your teaching? This paper suggests more and better planning and organisation at all levels from the individual and tactical through to the programme, group and academy is required if the method is to be used more effectively. It contains suggestions and criteria by which such planning and decision making could be carried out, before re...

Islamic Education in Bangladesh

Mumtaz Ahmad is professor in Hampton University’s Department of Political Science. A member of the American Academy of Arts and Sciences’ “Fundamentalism Project,” Dr. Ahmad has been a Research Fellow at the Brookings Institution, a Fellow of the American Institute of Pakistan Studies and the International Institute of Islamic Thought, a Fulbright Professor in Bangladesh and Pakistan, and a Vis...

How does Marketing Strategy Change in a Service-based World

Medical Education in Islamic Civilization

The practice of medicine was considered a noble profession by Muslims. Before being allowed to practice one should have acquired a wide experience in medicine and should have been well trained and disciplined. Students were asked to be in close contact with patients in order 10 apply the theory they had learned by allending hospital rounds and seminars. The evolution of medical teaching passed ...

Mobile Marketing: From Marketing Strategy to Mobile Marketing Campaign Implementation

Over the past few years, mobile marketing has generated an increasing interest among academics and practitioners. While numerous studies have provided important insights into the mobile marketing, our understanding of this topic of growing interest and importance remains deficient. Therefore, the objective of this article is to provide a comprehensive framework intended to guide research effort...